Guide
WhatsApp chatbot for business: the complete guide
A WhatsApp chatbot is an AI assistant connected to the official WhatsApp Business API that answers customer messages automatically, 24/7. It can answer questions, take bookings and orders, send payment links and order updates, and hand conversations to staff. Delta Lab sets up WhatsApp AI chatbots from $829 plus $59 a month.
Why WhatsApp?
WhatsApp is one of the most-used messaging apps in the world and the default way many customers contact businesses in Europe, the Middle East, Latin America and Asia. Customers already have it open, so replies feel personal and fast.
What a WhatsApp chatbot can do
- Answer questions about products, prices, opening hours and delivery.
- Take bookings and reservations with calendar sync.
- Take orders and send secure payment links.
- Send order confirmations, shipping updates and reminders.
- Recover abandoned carts.
- Collect leads and pass them to your CRM.
- Hand complex chats to staff with the full history.
WhatsApp Business app vs WhatsApp Business API
| Business app | Business API | |
|---|---|---|
| Best for | Sole traders | Growing teams |
| AI chatbot | Basic auto-replies only | Full AI automation |
| Multiple staff | Limited | Shared inbox |
| Integrations | None | CRM, store, calendar, payments |
How to set one up
- Choose a phone number for your business WhatsApp account.
- Verify your business with Meta.
- Connect the number to the WhatsApp Business API through an approved provider.
- Train the AI on your FAQs, products and policies.
- Design message templates for confirmations and reminders.
- Test, launch and review conversations weekly at first.
Delta Lab handles every step for you. See our AI chatbot service.